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NB.PARTNERS
Event Invitation Management for TAB
The Alternative Board were bringing the franchise to the UK. TAB is a very successful Peer Board and Coaching organisation in the US and the opportunity for TAB in the UK was clear.
After a previous attempts using the existing North American based Telemarketing partner, TAB wanted a relationship with a company that they could mould around an anglicised marketing and member recruitment strategy.
Critical to the establishment of TAB in the UK was ensuring that prospect members understood the concept and the value of being a TAB member and were successfully booked on to taster events.
From the client...
"We have used NB.PARTNERSfor numerous event invitation management campaigns and have been very pleased with the results they have delivered."
"The whole process has been very easy and straightforward and they quickly understood what we were trying to achieve."
"We really like NB.'s professional and friendly telemarketing approach, it resonates well with us at The Alternative Board and our prospective members."
Suzanne Bell – Marketing Manager, TAB